Changing perceptions: Is pearl jewellery still relevant?

Pearl jewellery has become omnipresent. Celebrities and powerful women wear pearls. Popular styles of late are not limited to only statement pearl earrings, necklaces, or rings. Ropes and ropes of pearls can be seen adorning the necks of the discerning customer, and pearls are often used as embellishment on clothing, bags, and...
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Made You Look: An artisan’s haven

By Tamanna Bhasin

As customers step through the doors of Toronto’s Made You Look, they’re immediately enveloped in a whirlwind of activity—a symphony of colours, the comforting background buzz of artisans at work, and the gentle hum of people exploring the treasures on display. This isn’t just a...

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Behind the facets: Diamond colour treatments

Not only do jewellers have to know exactly what they are selling, but they have ethical, regulatory, and even legal responsibilities to disclose any treatments or enhancements to the customer prior to the point of sale. The consequences are real, especially in our age of social media and instant...
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Greenwashing unmasked: Understanding ethical gold

The topic of sustainability is a minefield, and almost as tough to manoeuvre. Yet, it is crucial to stay informed so you can provide discerning customers with accurate answers. With an increasingly better educated public, remaining informed about industry-specific definitions in this realm has become a vital selling point...
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Timeless luxury: Insights from high-income Canadian women

The luxury watch landscape is evolving, and a significant driving force behind this change is the high household income (HHI) Canadian female consumer. While traditionally, luxury watches might have been associated more with male consumers, recent research conducted by THE MVEye sheds light on the preferences and behaviours of...
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In the know: Tips for men’s wedding bands

Many jewellery retailers and sales associates are well-versed in the bridal arena and know how to help brides and brides-to-be select engagement rings and wedding bands. Grooms, on the other hand, can prove to be a bit more challenging. For many men, the wedding ring is the first piece...
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