Getting personal
When Sarah Jessica Parker donned what’s come to be known as the ‘Carrie’ necklace, she made monogram jewellery a fashion must-have, and that trend is still strong 10-plus years later. Consumers will be looking for ways to express themselves on a personal level, making do-it-yourself jewellery (read beads and charms), as well as monogrammed pieces, style staples among fashionistas.
Even the men in our lives will want in on the personalization craze, says Lizzie Bertrand, Stuller, Inc.’s product manager, metal fashion and chain.
“Some trends you will be seeing throughout the market include a focus on men’s fine jewellery, such as cufflinks and signet rings especially with engraving; a strong presence of monogramming and personalization, such as phrase collections; and the infinity shape, which we will also continue to see as a stand-alone piece or with phrasing included.”
