Nouvo Mode signs on PR firm

by eyetee | September 2, 2008 12:00 am

SB_UBRM-127 — Nouvo Mode International, which distributes lines like Comete, has partnered with public relations firm Brill Communications.

Nouvo Mode International has signed on with public relations firm Brill Communications.

The jewellery distributor—whose lines include Officina del Tempo and Comete—says bringing Brill on board will help create North American brand awareness.

“We realize the importance of brand support and promotions and have partnered with a boutique agency able to give our unique collections the focus and attention they need,” said Nouvo Mode managing director Aren Arkarakas.

“Brill Communications has solid relationships in the fashion and luxury lifestyle arenas and has built us a plan that will put our brands into the hands of the media and the eyes of the consumer.”

Brill’s PR plan for the Richmond Hill, Ont.-based company includes market appointments, new product launches, editorial and broadcast coverage, product seeding, and special event orchestration.

Brill’s client base covers the United States and Canada.

Endnotes:

[Image]: http://www.jewellerybusiness.com/wp-content/uploads/2011/04/SB_UBRM-127.jpg

Source URL: https://www.jewellerybusiness.com/news/nouvo-mode-signs-on-pr-firm/