Stuller appoints chief marketing officer

by eyetee | February 24, 2014 7:42 pm

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Stuller, Inc., has named an e-commerce specialist as its chief marketing officer (CMO).

A former vice-president of digital marketing with a women’s clothing retailer, Kevin Metz has also held positions at ULTA Beauty, Yankee Candle Co., and Bass Pro Shops.

“Kevin brings a wealth of knowledge and experience to this position from more than 20 years in marketing and e-commerce,” says Danny Clark, president and chief operations officer (COO). “And we felt he would be a great fit in the open, collaborative culture we have here at Stuller.”

Metz’s main responsibilities include overseeing Stuller’s corporate branding, channel marketing, social media and web, creative content, campaign development, and execution.

“I’m all about servicing the customer—finding out exactly what he/she needs and wants,” Metz says. “And, as it happens, Stuller has a long-standing history built on serving customers. I’m happy to have the opportunity to help continue to add to their success.”

Metz received his masters in marketing from Purdue University in West Lafayette, Ind.

Source URL: https://www.jewellerybusiness.com/news/stuller-appoints-chief-marketing-officer/

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