Fans of Madani can now try on a virtual ring and find the closest authorized dealer, thanks to a newly launched app.

The technology allows consumers and retailers to browse Madani’s inventory of wedding bands. Using an iPad or iPhone, the user snaps a photo of their hand. The app—which took six months to develop—then superimposes an image of the desired ring, allowing the customer to ‘try on’ various designs. Entering a postal code … Continue reading Madani launches ring app